In an increasingly interconnected world, design is no longer confined to geographically adjacent areas. Design innovation is flourishing in emerging markets, contributing to a larger trend of global design diversification that goes hand in hand with the growing influence of these markets.
Emerging markets, with their unique cultural perspectives and untapped potential, are becoming significant contributors to design innovation. Cultural diversity, inherent in these regions, leads to distinct design solutions and approaches that stand out in the global arena. The globalization of design, therefore, increasingly features a rich mix of aesthetics, use cases and functionalities originating from these markets.
Some of the most remarkable design innovations hail from these rapidly developing landscapes. M-Pesa, a mobile money transfer system originating from Kenya, fundamentally changed the financial inclusion narrative not only within Africa but also worldwide. The bamboo trains of Cambodia (Norry) – an example of grassroots innovation – have inspired designers worldwide for their simplicity and resourcefulness.
Technology serves as a bridge, facilitating the proliferation of these diverse designs. Digital platforms have brought global exposure to local designs, democratizing the design process. Notable is the role of digital fabrication and open-source design, both of which forge a global, collaborative approach to design.
As we move into the future, it’s clear that the story of design is no longer confined to developed markets alone. With increased globalization and technological advancements, design innovations from emerging markets will continue to influence worldwide aesthetics, problem-solving approaches, and even societal structures. Through global design diversification, we’re likely to see a broader perspective on solving universally faced challenges. With emerging markets leading the charge, the design landscape is set to become even more inclusive, diverse and radical.